I realize that the majority of what I write here has to do with WordPress development and topics that are tangential to that (like my opinions on certain issues around the software). But one thing that I rarely talk about is how things are going with respect to running a business that’s built on top of said software.
Right now, in technology, it’s hip to be a part of a startup, to aim to be something that’s emulating what’s happening in Silicon Valley, or that’s trying to create the next big thing by bootstrapping your business or by accepting some type of capital.
And all of that is completely fine. For whatever it’s worth, I think it’s really neat reading how others approach building a business and developing their product or service whatever it may be. My story simply isn’t like that – it’s not the kind you’re going to see on Product Hunt, Hacker News, or any of those other types of sites.
All of that’s okay with me. It’s not – nor has it ever been – what I’ve aimed to do with Pressware.
In short, Pressware would be classified as a bootstrapped company (that’s undergone a few name changes since the LLC was formed – a story for another time) and out of which I work in order to help provide solutions for other people using WordPress.
That’s it all there is to it.
Anyway, I thought it might be interesting – if anything – to begin sharing my experience as to what it’s like running a business based around WordPress and how I deal with some of the challenges that it presents outside of development.
I don’t know if any of this will be helpful to those who are working within a larger company, running their own business, or serving as a contractor in any other type of industry, but who knows?
Some of the posts that I’ve written in the past that I thought were boring and almost never published ended up becoming those that resulted in interest and genuine discussion. (This is also why I think other people need to speak up and contribute to the blogosphere. :)
With said that, one of the things that I’ve had to learn how to handle as the years have passed is handling red flags as they come up.
