The thing is, we’re not trying to be another theme shop. In fact, our ultimate goal is to try to make the best products possible for people who consider themselves to be or who are aspiring to be digital publishers.
This may include developers and designers, but more often than not, this includes people who care about sharing their thoughts, opinions, views, and general words about any given topic.
And we want to empower them.
The challenge, though, is that we don’t always have our digital devices with us, but for anyone who has blogged for a significant amount of time realizes that inspiration or ideas can hit at any time.
The product itself is to serve a single purpose: to help us – and other bloggers – capture blogging notes. We spent several months planning, designing, and even prototyping exactly what it was that we wanted to ship and we’re quite proud of the end result.
Personalize Your Blogging Notes
First, the inside of the folder is specifically set for you to customize including your name, URL, Twitter handle, and the date that you started the specific set of #notes:
The Design of the #notes Card
Next, we turned our attention to what the cards look like. Because each member of the team blogs in some form of fashion and a number of our closest friends and family do as well, we were able to get an idea how different people capture blogging information.
For anyone that blogs, you know the following:
- Short titles matter
- Some people outline, some people jot quick notes, some people doodle, and some people draft short sentences
- Topics are often categorized and/or prioritized based on when you want to blog them
We took all of that into account when designing these cards.
We also wanted customers to be able to have something on hand to use as a type of clipboard or hard surface on which to write on if they weren’t near a desk or were on the go, so we specifically designed the cares to fit snugly on the face of a mobile phone.
Though, during design, we targeted the iPhone 4 / iPhone 4s, it works fine with a variety of Androids, too.
During our initial testing, it was really interesting to see how many people naturally pulled out their phone and used it as a hard surface on which to bare down on for capturing their blogging notes.
On top of the that, the team has seen others use the folders to capture business cards or even to jot down contact information on #notes and hand them out at various speaking events – though their primary use is for blogging notes, seing how people use our analog product has been a lot of fun.
Finally, we want to know how people are using the notes so the final back cover of the folder – behind the cards – includes a note specifically for that:
The whole purpose behind this is to help bloggers blog better. We use a ton of digital products in our day-to-day lives, but we continue to be fans of analog products so we sought to create a product that’d help a digital end result begin as inspiration on analog.
To that end, we’ve officially opened a full shop full of #notes, refills, and a few other things.
What Others Have Said
Here are some links to what others are saying about #notes